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Introduction

0:00

Meet Stefan Suppra: From Volkswagen Financial Services and Microsoft to AWS

1:58

Customer-Centric Company: AWS

6:10

Biggest Challenges in German Retail Today

9:42

How AWS Solves Real-World Problems

13:10

Customer Spotlight: Obi’s Spring Peak Challenges

15:43

Adidas’ Tech Transformation Story

18:38

Simplifying Compliance with AWS

21:02

Digital Sovereignty: What It Means & Why It Matters

23:49

Trends in Retail: Personalization, AI & Machine Learning

25:40

Generative AI: Transforming Retail Operations

28:30

Future Innovations: Augmented Reality & Smart Stores

31:05

Why Move to the Cloud Now?

33:15

How AWS Supports Business Transitions

36:45

Wrap-Up: How to Get in Touch with AWS

38:50

Conclusion

39:59
EGN Podcast: Stefan Suppra from Amazon Web Services, on transforming retail with cloud solutions
8Likes
1,712Views
Dec 42024
Welcome to the E-commerce Germany News Podcast powered by the E-commerce Berlin Expo: https://buff.ly/3srq0Lr In this insightful episode of the EGN Podcast, Efe von Thenen sits down with Stefan Suppra, Solutions Architecture Lead for Retail and Consumer Goods Germany from Amazon Web Services (AWS) to discuss how retail and e-commerce businesses are adapting to changing times and to uncover how technology is transforming retail and e-commerce.   / vonthenen     / stefansuppra   With AWS’s deep roots in Amazon's retail legacy, Stefan shares how this history influences the company’s approach to delivering cutting-edge solutions for e-commerce businesses. Stefan also shares real-world examples of how clients like OBI and Adidas are embracing digital transformation to stay agile in today's fast-paced market. From managing seasonal peaks to building personalized shopping experiences with AI and machine learning, AWS is playing a key role in driving the retail revolution. In addition, as data privacy and digital sovereignty become more critical, Stefan provides insights into AWS's compliance certifications and services designed to meet EU regulations, ensuring businesses can safely migrate to the cloud. Tune in for expert advice on cloud adoption, the strategic advantage of cloud technology, and practical tips for building teams that can navigate this rapidly changing landscape. 🟠 Interested in being a guest on our podcast? Reach out to us at pr@ecommerceberlin.com 00:00 - Introduction 01:58 - Meet Stefan Suppra: From Volkswagen Financial Services and Microsoft to AWS 06:10 - Customer-Centric Company: AWS 09:42 - Biggest Challenges in German Retail Today 13:10 - How AWS Solves Real-World Problems 15:43 - Customer Spotlight: Obi’s Spring Peak Challenges 18:38 - Adidas’ Tech Transformation Story 21:02 - Simplifying Compliance with AWS 23:49 - Digital Sovereignty: What It Means & Why It Matters 25:40 - Trends in Retail: Personalization, AI & Machine Learning 28:30 - Generative AI: Transforming Retail Operations 31:05 - Future Innovations: Augmented Reality & Smart Stores 33:15 - Why Move to the Cloud Now? 36:45 - How AWS Supports Business Transitions 38:50 - Wrap-Up: How to Get in Touch with AWS 39:59 - Conclusion Follow for more: ■ Spotify: https://open.spotify.com/show/2k1pcrH... ■ Apple Podcasts: https://podcasts.apple.com/pl/podcast... ■ Linkedin:   / e-commerce-berlin-expo   ■ Instagram:   / ecommerce_berlin_expo   ■ Facebook:   / ecommerceberlin   ■ Twitter: ⁠  / ecommerceberlin  
E-commerce Germany News Podcast | Efe von Thenen
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