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1,712 views • Dec 4, 2024 • E-commerce Germany News Podcast | Efe von Thenen
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Welcome to the E-commerce Germany News Podcast powered by the E-commerce Berlin Expo: https://buff.ly/3srq0Lr
In this insightful episode of the EGN Podcast, Efe von Thenen sits down with Stefan Suppra, Solutions Architecture Lead for Retail and Consumer Goods Germany from Amazon Web Services (AWS) to discuss how retail and e-commerce businesses are adapting to changing times and to uncover how technology is transforming retail and e-commerce.
/ vonthenen / stefansuppra
With AWS’s deep roots in Amazon's retail legacy, Stefan shares how this history influences the company’s approach to delivering cutting-edge solutions for e-commerce businesses.
Stefan also shares real-world examples of how clients like OBI and Adidas are embracing digital transformation to stay agile in today's fast-paced market. From managing seasonal peaks to building personalized shopping experiences with AI and machine learning, AWS is playing a key role in drivi…...more
EGN Podcast: Stefan Suppra from Amazon Web Services, on transforming retail with cloud solutions
8Likes
1,712Views
Dec 42024
Welcome to the E-commerce Germany News Podcast powered by the E-commerce Berlin Expo: https://buff.ly/3srq0Lr
In this insightful episode of the EGN Podcast, Efe von Thenen sits down with Stefan Suppra, Solutions Architecture Lead for Retail and Consumer Goods Germany from Amazon Web Services (AWS) to discuss how retail and e-commerce businesses are adapting to changing times and to uncover how technology is transforming retail and e-commerce.
/ vonthenen / stefansuppra
With AWS’s deep roots in Amazon's retail legacy, Stefan shares how this history influences the company’s approach to delivering cutting-edge solutions for e-commerce businesses.
Stefan also shares real-world examples of how clients like OBI and Adidas are embracing digital transformation to stay agile in today's fast-paced market. From managing seasonal peaks to building personalized shopping experiences with AI and machine learning, AWS is playing a key role in driving the retail revolution.
In addition, as data privacy and digital sovereignty become more critical, Stefan provides insights into AWS's compliance certifications and services designed to meet EU regulations, ensuring businesses can safely migrate to the cloud.
Tune in for expert advice on cloud adoption, the strategic advantage of cloud technology, and practical tips for building teams that can navigate this rapidly changing landscape.
🟠 Interested in being a guest on our podcast? Reach out to us at pr@ecommerceberlin.com
00:00 - Introduction
01:58 - Meet Stefan Suppra: From Volkswagen Financial Services and Microsoft to AWS
06:10 - Customer-Centric Company: AWS
09:42 - Biggest Challenges in German Retail Today
13:10 - How AWS Solves Real-World Problems
15:43 - Customer Spotlight: Obi’s Spring Peak Challenges
18:38 - Adidas’ Tech Transformation Story
21:02 - Simplifying Compliance with AWS
23:49 - Digital Sovereignty: What It Means & Why It Matters
25:40 - Trends in Retail: Personalization, AI & Machine Learning
28:30 - Generative AI: Transforming Retail Operations
31:05 - Future Innovations: Augmented Reality & Smart Stores
33:15 - Why Move to the Cloud Now?
36:45 - How AWS Supports Business Transitions
38:50 - Wrap-Up: How to Get in Touch with AWS
39:59 - Conclusion
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■ Apple Podcasts: https://podcasts.apple.com/pl/podcast...
■ Linkedin: / e-commerce-berlin-expo
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■ Facebook: / ecommerceberlin
■ Twitter: / ecommerceberlin …...more